Baseqat - Excellence Steadily and Ambitiously
Baseqat - Excellence Steadily and Ambitiously

We help establishing a clear direction for your business

About us
Baseqat Arabia Management Consulting

Baseqat is one of the fastest growing consulting firms within Saudi Arabia via its lean and agile approach.
Striving for more accomplishments and further successes to help it realize its ambitious future vision.

Baseqat [i.e. lofty, elevated] is the word used in the Holy Quran to describe the loftiness, sublimity and beauty of date-palm and its tasty, perfectly layered fruit-stalks. From these beautiful meanings we endeavor to insert within our business a value driven guide that reflects our aspirations which has drawn inspiration for the name of our company.

Our mission

To contribute to the comprehensive development that will restore our Nations position at the forefront of World Growth and Social and Economic Development.

Our vision

To be a Top 10 Management Consulting Firm in the Arab world by the end of 2030.

Years of Success Stories

  • 2011
    Idea and Establishment

    The idea of “Baseqat Arabia” was formed during a long journey that was full of success stories fought by Eng. Abdulrahman Alrefaie in the field of human resources management, during which he acquired various experiences that formed a solid foundation for the establishment of the company at the end of 2011.

  • 2012
    Official Launch

    First time “Baseqat Arabia” was officially launched in the middle of year 2012, in a humble office that was located in Jeddah City with a team consisting of only two members working on a small project.

  • 2013
    Expansion and Strategic Partnerships

    After a great success in launching the business, Baseqat Arabia started expanding its consulting services, and during year 2013, one of the most important partnerships was built with "Denison Consulting", an international consulting company specialized in the field of organizational culture assessment.

  • 2015
    Innovation and Entrepreneurship Unit

    This year witnessed the launch of "Innovation and Entrepreneurship" unit in “Baseqat Arabia”. In which, it had an influential role in enriching innovation and entrepreneurship programs in one of the prestigious universities in the Kingdom.

  • 2016
    Building National Partnerships

    Baseqat Arabia had a leadership role in building the "Saudi Consulting Companies Consortium" which added to all the partners in this alliance more competitiveness in the market.

  • 2018
    Successful completion of 100 Projects

    During this year, the consulting project #100 has been completed since the start of the company's business, and that was through working with more than 70 clients in various sectors across the Kingdom.

  • 2019
    Serving Leading Organizations

    During this year, Baseqat Arabia has managed to gain the confidence of many governmental, private, and leading organizations in the Kingdom due to the excellent levels of consulting expertise that have been reached.

Our services
How can we help you?

Strategic Planning

Strategic Planning

Building business strategies
Strategy design and deployment system (SDDS)
Designing and analyzing competitive advantage
Building business models
Designing vision, mission and values

Defining strategic objectives
Designing strategic indicators
Designing strategic initiatives
Developing operational plans
Designing Balanced Scorecards

Organizational Excellence

Organizational Excellence

Process optimization
Process automation
Developing policy and procedure manuals
Designing KPIs
Applying and activating quality systems

Analyzing and developing supply chain systems
Applying cost optimization programs
Designing Authority matrix
Applying 5Ss projects
Applying Lean Projects

HR Management Capacity Building

HR Management Capacity Building

Designing cultural transformation plans
Designing organizational structures
Designing leadership development programs
Building recruitment and talent acquisition programs
Building job descriptions
Designing employee KPIs
Analyzing training needs
Developing training kits
Conducting people assessment sessions
Designing and implementing personal development plans
Designing compensations and benefits programs

Improving work place and environment
Designing internal regulations/polices
Designing and operating HR processes
Strategic HR
Leadership Development
Performance Management Sessions
Team Building Sessions (TBS)
Strategic Planning
4Cs programs (communication, critical thinking, collaboration & creativity)
Talent Acquisition

Building Organizational Culture

Building Organizational Culture


Denison model is based on systematic scientific studies, world-class research and specialized expertise in bringing about change, and it is the result of more than 25 years of experience and has addressed more than 931 High Performance Organizations (HPOs) around the world. The overall key objectives of our research work is to support organizations, change leaders and visionaries to create viable actions in a transparent and prudent manner. This we believe will lead inevitably to more robust and focused business performance metrics. Baseqat Arabia is the exclusive representative for Denison International and has been since 2013 with a solid partnership and collaboration approach.

For more about Organizational Culture

Denison Disc

Our team
A dedicated team that makes a difference and adds value to your business
Eng. Abdulrhman Alrefaie

Eng. Abdulrhman Alrefaie

Chairman of the Board
Eng. Mahmoud Mousa

Eng. Mahmoud Mousa

Eng. Mohammed Eshmawi

Eng. Mohammed Eshmawi

Mr. Abdulmajeed Bakhshwein

Mr. Abdulmajeed Bakhshwein

Eng. Sultan Alhazmi

Eng. Sultan Alhazmi

Associate Consultant
Eng. Shadi Shah

Eng. Shadi Shah

Associate Consultant
Eng. Abdulaziz Alfayyadh

Eng. Abdulaziz Alfayyadh

Associate Consultant
Ms. Nermeen Alkalouty

Ms. Nermeen Alkalouty

Business Analyst
Ms. Sumia Alsharif

Ms. Sumia Alsharif

Business Analyst
Ms. Alanoud Alshathry

Ms. Alanoud Alshathry

Business Analyst
Ms. Moniah Alrugabi

Ms. Moniah Alrugabi

Business Analyst
Our clients
Baseqat operates across the Kingdom to provide our value proposition within the public, private and non-profit sectors
Ministry of Finance
Ministry of Investment
Ministry of Commerce
The General Presidency for the affairs of the Grand Mosque and the Prophet's Mosque
Human Resource Development Fund
Ministry of Communications and Information Technology
Ministry of Environment, Water and Agriculture
General Entertainment Authority
Small and Medium Enterprises General Authority
Saudi Industrial Development Fund
Saudi Health Council
The National Companies Leadership Program
Takamol Holding
King Salman Youth Center
Saudi Air Navigation Services
King Saud University
King Fahd University of Petroleum and Minerals
King Abdulaziz University
Umm Al-Qura University
Princess Nourah Bint Abdul Rahman University
King Abdullah University of Science and Technology
Wadi Makkah
Sulaiman Alrajhi University
King Abdulaziz Center for National Dialogue
MiSK Foundation
Saudi Venture Capital (SVC) Company
Al Rajhi Investment
Buba Arabia
King Abdullah Medical City
International Medical Center
Nahdi Medical Company
Ghaya Pharmacy
Namaa Almunawara
Center of Legal Studies and Research
Premium Residency Center
Weqaa Center
Jeddah Chamber
Makkah Chamber
General Syndicate of Car
Coordination Committee for Arbab Al-Tawaif Establishments
Fitaihi Holding Group
Al-Aghar Group
Dar Al-Thikr Schools
Qurtubah Schools
Islamic Development Bank
Al Watania for Industries
National Industralization - Tasnee
Saudi Water Partnership Company (SWPC)
Water and Enviromental Services Company Ltd. - Moya
Al Watania Poultry
Sunbulah Group
Saudia Dairy and Foodstuff Company - SADAFCO
Al Mahmal Facilities Service Company
Shahini Group
Baytoti Restaurant
Lomar Company
Basamh Trading Company
Dactylifera Pastry
Dorob Company
Saudi Signs
Saudi Arabian Football Federation
Al Salimi Company Ltd.
Al Rajhi International for Investment
Pan Kingdom Real Estate
Intimaa Real Estate Services Company
Quran Jeddah
Salem bin Mahfouz Foundation
Awqaf Sulaiman A. Al Rajhi Company
Contact us
Let's be in touch

Head Office - Jeddah

Jeddah 23433
7200 Al Rawdah District 2190
Boulevard Commercial Center – Office 102
Prince Saud Al Faisal St.
Saudi Arabia

Riyadh Office

Riyadh 12816
7540 Al Rabwah 4912
Kingdom Sama Center - Office 4
Al Nahda Rd.
Saudi Arabia